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Millions of iPads have been sold during the last two and half years, and thousands of developers have been trying their hands at iPad web development and iPad app development. As a consequence, there is a lot of competition on Apple app store. While iPad users are buying and downloading record number of iPad apps from the iTunes store, there is no sure shot way of succeeding on the store.
However, getting your iPad tablet application on iTunes 'New and Noteworthy' list will help you get into the limelight for a while. More likely than not, it will help you sell an insanely large number of apps. But it's difficult to win the race against thousands of other apps that also covet a place on the same list. Although nothing can guarantee you a place on iTunes 'New and Noteworthy' list, taking the following steps will substantially increase the chances of iPad tablet app making it to the list.
10. Build an Amazing App :
Sorry, this is one step you cannot avoid. Unless you build an app that is extremely useful, or wondrously entertaining, or technically impressive, there isn't much chance of your getting featured on that list. Your app has to offer something special.
9. Plan your App Launch :
Let iPad tablet users know that you are coming. Start planning at least 3 months prior to the launch to ensure that you've got it all figured out by the time you are ready to launch your app. Tell people about what you are building, and try to get tech journalists interested.
8. Beta Test Well Before Submission :
Get a group of regular iPad users to beta test your app. If your app doesn't pass the approval and submission process smoothly, the chances of its getting on that list may get reduce.
7. Pre-launch Party :
Host a party. Invite all your employees and their families; invite journalists and people who run tech blogs. Have fun. Let everyone know about your upcoming apps; if possible use the theme of your app to decorate the party. Create a buzz. Force people to take notice.
6. Launch the App at the Right Time :
Choose the right day for the app launch. Apple lets you control the day and time of the launch once your app is approved. This is the best part of developing an app for the iPad tablet. Conduct some research, and release your app at the best possible time. In case your app is related to a particular event or occasion, make sure to get the timing right.
5. Download, Check for Bugs, Review, Rate :
Once your app is live, tell all your employees and friends to download your iPad tablet application. Tell them to check how it works, and ask them to rate it well. The first day response to your app plays an important role in your journey towards the 'New and Noteworthy' list.
4. Spread the News :
Use your social media sites to announce the launch. Tell people to take a look at your app and review it. Tell them to tell more people about it, using article directories and press release sites to spread the word.
3. Get Reviews :
Collect favorable reviews from your contacts. Look for random reviews on different sites that make it their business to review iPad apps. Armed with these reviews, contact the most important tech journalists and request them to consider reviewing your app. If you go to the big players directly, they may not be much interested in your app.
2. Seek Written Reviews :
The opinion of big tech blogs and websites matters a lot. Once you've told them about your iPad app, they will be slightly interested. Follow-up the next day and let them know that you're ready to provide them with any information they may need to review your app for their magazine or blog. Just do it in a non-aggressive and polite way.
1. Pay Attention to Genuine Reviews :
Read reviews about your app on the App Store, and read reviews by top tech journalists. Take joy in any positive things they say, and quickly focus on any negative aspects of your app that are bothering a sizable number of users. If it needs fixing, fix it quickly.
There is no guarantee that following these steps will place your iPad tablet application on the iTunes New and Newsworthy' list, but this is the best you can do. Once you've done all these things, you've done all you can. Sit back, relax and hope that fortune favors you.
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